What is Public Relations?

What is Public Relations?

Most people have heard of advertising and many want to work in that industry. Not as many seem to be aware of public relations (PR) as a field. And many students and professionals have no idea how welcoming, soul-satisfying and flexible it can be as a career path.

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Eight Ways Graduates Can Prepare for the PR World

Eight Ways Graduates Can Prepare for the PR World

You get the degree; you get the dream job…right?  Any practitioner can tell you it doesn’t work that way. Employers believe that degrees carry weight -- but that's just part of the equation. Learning the theory of public relations and the practice of it can reveal wide gaps.  So how can a new graduate prepare to earn (and keep) a place in the PR world?  Here are eight essential tips that can help you succeed during your first years on the job.

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Five Ways to Increase Your Relationship ROI

Five Ways to Increase Your Relationship ROI

One of the fastest ways to get ahead is learning from others’ lessons. I'm grateful to leaders like Nely Galan who are honest about the decades it took them to become an overnight success. It's a gift when we can avoid pitfalls, work smarter and navigate our career paths in ways that are a little less painful. What inspires someone to be candid and vulnerable enough to share a game-changing story with you? Your relationship.

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