Census Says: Hispanic Heritage Month is a Must

Census Says: Hispanic Heritage Month is a Must

Hispanic Heritage Month helps remind us of the rich traditions, leaders and shared values that make the Hispanic/Latino culture so significant. And that significance is rising -- the Latino population represented some big statistical shifts recently in the latest U.S. Census. Hispanic Heritage Month begins on September 15 and lasts through October 15. There’s a lot to commemorate during this short time. No matter your market area, encouraging your organization or client to embrace this month makes good fiscal sense now.

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What I’ve Learned as a PR Apprentice
Advice, Public Relations Alexandra Berg Advice, Public Relations Alexandra Berg

What I’ve Learned as a PR Apprentice

I had no idea what to expect or what a virtual apprenticeship would even look like, but throughout the past eight months, I have gained real-world PR experience, expanded upon my undergraduate skills, and formed so many new skills. I have learned more in this position than I could even put onto paper, but here are some of the most important and career-altering tips I learned as a PR apprentice.

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Melissa Vela-Williamson and MVW Communications Named Finalists in Inaugural National Diversity Awards
Public Relations, Getting Ahead, News, Announcements Melissa Vela-Williamson Public Relations, Getting Ahead, News, Announcements Melissa Vela-Williamson

Melissa Vela-Williamson and MVW Communications Named Finalists in Inaugural National Diversity Awards

San Antonio-based MVW Communications can now add “changemaker” to its list of accolades.

PRNews recently announced that Melissa Vela-Williamson, APR, is a finalist for the Latinx Pioneer Award, and its Meals on Wheels COVID Response Campaign is a finalist in the communications and PR campaigns executed by a Latinx-owned business.

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A Starter Guide to Clubhouse
Getting Ahead, Business Tips, Digital Marketing, Advice Melissa Vela-Williamson Getting Ahead, Business Tips, Digital Marketing, Advice Melissa Vela-Williamson

A Starter Guide to Clubhouse

Have you heard about Clubhouse? I’ve been on the app for less than two weeks and I really enjoy the experience so far. Think of it as stepping into an audio-only conference with workshops to pick from.

It is defined as “casual drop-in audio conversations with friends and other interesting people around the world.” Here are some tips I noted in my short time on Clubhouse to make you or your clients look “experienced.”

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Three Things I Learned as a PR Apprentice

Three Things I Learned as a PR Apprentice

Before receiving the title of Public Relations Apprentice at MVW Communications, I was just a PR graduate with some theoretical practice in my area of study. I knew that the real lessons hadn’t even begun. Although the lessons I learned during my time at MVW are too many to mention, I’ve listed my top three.

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Prepare for Zoom Media Interviews or Presentations

Prepare for Zoom Media Interviews or Presentations

At this point in 2020, each member of my household now has a dedicated Zoom account. Zoom/video call mishaps are still an everyday occurrence. Some professionals have been embarrassed or even fired for something seen while using Zoom. While media training has fundamentals, there are some nuances that should be accounted for when patching into a television studio virtually. As a PR professional, I see a need to share these insights with businesses and organizations facing media interviews over virtual platforms like Zoom.

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Four Ways to Maximize Your Time Post-Graduation

Four Ways to Maximize Your Time Post-Graduation

The quest for meaningful employment can seem daunting, but these challenges should be used to strengthen our mindset and continue pushing towards our dreams. Instead of pulling the “I graduated into a pandemic and now I can’t get a job,” excuse card, ask yourself what you could be doing to make yourself more marketable to future employers. More importantly, what could you do that would positively impact your mindset and resume?

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Working through Mommy Guilt During the Pandemic

Working through Mommy Guilt During the Pandemic

Managing work and home life seems more challenging than ever, especially for working moms. To avoid burnout and feeling overwhelmed with the millions of choices related to our pandemic reality, I had to ask for help and lean on others. But let’s get real — it seems as though a working mother’s guilt is inevitable — pandemic or not. Here are some questions you can ask yourself to help get you through it.

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How Livestreaming Can Help During COVID-19
Business Communication, Digital Marketing, Business Tips Melissa Vela-Williamson Business Communication, Digital Marketing, Business Tips Melissa Vela-Williamson

How Livestreaming Can Help During COVID-19

Stay-at-home measures caused by COVID-19 in the United States are leading to an increase in the popularity of livestreaming content for consumers and creators. Livestreaming is a powerful tool that allows for direct communication in real-time, giving users a much needed sense of connection. In this blog, I share how to’s for individuals, professionals, and/or organizations who want to use livestreaming to adjust to life in this “new normal.”

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